What a website can do for your business

Entice people to come to your establishment

You will need to entice people to visit your site, provide them with an easy means to get there and, possibly, have them lock in an appointment. To build the desire to visit, your website may offer pictures and/or videos of the establishment and product or the result of the service. For example, restaurant websites often show pictures of the dining room and the food. Menus and wine lists are frequently available.  

Once a prospective customer decides to visit, your website should make that step as easy as possible. At a minimum, provide an address. If getting to your place is tricky, explain the nuances. Use a well-known landmark if one exists. Show driving directions and link to a map app. Explain how to use public transportation. Make finding your establishment easy.  

Finally, if an appointment or a reservation is appropriate, say at a hair salon or a restaurant, give people the opportunity to create it on your website with a form or link to a third-party booking app such as OpenTable.

Contact us to discuss your Greensboro website.

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